Starting a new postcard

is like starting a love affair (I haven't had one since I've been married... I promise. But I still get to look at George Clooney).

You want to capture that big moment and be able to keep it in your mind for a long time. You want to see it from far away and be able to read it, and have it grab you and bring you closer.

And you never want to get tired of it. It always looks fresh even when you don't.

Happy postcard making!

(Maybe I'll make a postcard of George Clooney. I wonder what he looked like as a little boy.)

Well, I sent it out...

my second dummy ...

so there.

Time to finish up the next one and a new postcard. By the end of the year. I'll still be alive.

It is all about technique, hooks and knowing your audience.